Out of smartphone users that search for a local business, a massive 76% of them visit the store within a day. Organic search produces the most fruitful results or ROI and it is not difficult to understand how Search Engine Optimisation or SEO can impact your business performance. As a local small business, yours is a tight ropewalk – balancing costs on one hand and ensuring performance-driven work on the other. While the conventional methods of marketing have always been a bone of contention because of the money that one needs to invest in them, with digital marketing tools, there are plenty of options making things easier for small-time or high-growth business owners. From social media marketing to the very affordable local SEO Southport, there is a wide range of choices with a digital marketer. Fertile Frog is undoubtedly the right marketer to consult with and assist with your businesses in deciding the way forward through informed decision making.